MarTech Today: EU ruling on Facebook, JLINC’s consent protocol & Volume’s tool for NLP engines

Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the web.

From MarTech Today:

From Marketing Land:

  • The Ultimate Agency Guide to Video Marketing
    Jun 6, 2018 by Digital Marketing Depot
    As people are presented with more and more content, it gets harder to cut through all the noise. The key is to know what types of content work best and how to get that content front-and-center for your audience. Video content is one of the best ways to boost engagement.
  • Facebook Audience Network opens inventory to in-app header bidding
    Jun 6, 2018 by Amy Gesenhues
    Facebook will now support in-app bidding for publishers who manage their app monetization in-house or through MoPub, Fyber or MAX.

From Around The Web:


About The Author

Barry Levine covers marketing technology for Third Door Media. Previously, he covered this space as a Senior Writer for VentureBeat, and he has written about these and other tech subjects for such publications as CMSWire and NewsFactor. He founded and led the web site/unit at PBS station Thirteen/WNET; worked as an online Senior Producer/writer for Viacom; created a successful interactive game, PLAY IT BY EAR: The First CD Game; founded and led an independent film showcase, CENTER SCREEN, based at Harvard and M.I.T.; and served over five years as a consultant to the M.I.T. Media Lab. You can find him at LinkedIn, and on Twitter at xBarryLevine.

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